nike, fila, puma, adidas, reebok

I like Nike is an understatement, especially the latest shoes they've introduced. I've always wondered what makes me like nike, its definitely not because that rafael nadal endorses nike. there is something more, every new shoe they introduce appeals to me. Its not just the colours but it is the design overall. If you have noticed closely, nike shoes are sleek, while for instance reebok and adidas still have the previous generation shoes that look heavy and boxy(I feel reebok especially sucks big time). And one more thing I've noticed that nike has done in its new shoes is that, the swoosh logo of nike is predominantly displayed. Is this scrap sounding like a marketing analysis? ok, this is my blog, and I can write whatever I want, so carrying on.

So, coming back to nike, its a good example of cashing on the charisma factor of the brand and I can see clearly that nike has been concentrating on the range of slick looking shoes along with endorsements from big stars like federer, nadal and sharapova. btw the red dress that sharapova wore for US open wasn't that cool, so thats nike for you people. the closest competitor for nike I feel is adidas. fila looks better than reebok but I feel their shoes are not upto the level we are discussing here.
Guys out there who love nike, come join the bandwagon, those who are reebok fans come lets discuss. ah, I almost forgot puma, i haven't seen much of it considering the fact that they've just opened shop in India, but me being a HUGE ferrari fan i love puma too :) especially those puma shoes with the prancing horse on.